SportsFix ICO has ended, new stage begins!

Over 34,000 Telegram followers
Over 80,000 users participation in our ICO
Over 173,000 Game Day passes redeemed and streamed BWF Tournaments via our Bronze Digital Stadium MVP Read more here.
Over 90,000 new users in the Digital Stadium MVP.





You can purchase SFT at:

Our Digital Stadium sponsors

Be A Game Changer


Introducing the next generation live streaming

Sports OTT platform built on the block chain.


3 Top 15 Crypto Advisors on ICO Bench advise SportsFix.

Advisory board helped raise over 650M USD in ICO Funding






TV decides

WHAT game you watch

WHEN you watch it

HOW much you have to pay



Nontransparent and convoluted sports content distribution system.



Middleman markups and artificial packaging and pricing.



Centralized redistribution of revenues & centralized re-distribution system of revenues.



Displaced fans have limited accessibility to Live content of their favourite teams. For displaced fans, following their favorite teams can be tough. A trang cá cược uy tín bridges this gap, offering live updates and betting options, keeping fans connected regardless of location.



Clubs have little or no direct engagement with their fans.






Emerging Trends




83% of PayTV subscribers cancelled their subscription because of high fees, Variety (2017)









A Decentralized Network of Digital Stadiums



Group Content Bidding

Fanbases can unlock their favourite sports content and product features!




Personalised Fan Experience

Fans can watch their favourite games with a variety of cool features to choose from.




Reduce Cost of Viewership

Unbundling of content to individual games allows fans to only pay for what they watch.




1 on 1 Engagement

Sports clubs can identify, interact with and reward their most active fans in the Digital Stadium.







Industry Data




4.7 billion people watch at least one sport.





Only 10% of games are televised to sports fans.





Close to 90% of fans are displaced and cannot easily access their favourite sports.






How It Works

Combining the excitement of live and video on demand sports content with the power of social networking, gamification, predictions and e-commerce, we present to you






The Digital Stadium

Choose what you watch, earn SFT, and pay (almost) nothing!





















Catch your favourite game

Purchase Game Day Passes

Enroll as a digital season passholder (DSP)

Earn a game day pass from our sponsors or club partners






Watch your favourite games with friends in HD

Watch games simultaneously and publish your own commentary

Earn loyalty points for making game predictions and creating cool content






Directly engage with your favourite clubs

Get identified and be rewarded by enrolling as a DSP

Access exclusive content (locker room access, training, bloopers etc.)






Watch games for (almost) free by digital stadium sponsors

Earn SF tokens from sponsors to redeem game day passes

Get discounts off merchandise from your favourite brands








Grow your fanbase to unlock special features at each tier!




  • Basic OTT streaming experience
  • Access 1 custom feature
  • Automatically unlocked for digital season passholders



  • Enjoy all Bronze Stadium features
  • Compete with other fans and climb leaderboards
  • Accrue loyalty points and earn SFT
  • Access 2 custom features



  • Enjoy all Silver Stadium features
  • Access 3 custom features



  • Enjoy all Gold Stadium features
  • Unlocks marketplace for users to redeem loyalty points earned
  • Access 4 custom features



  • Digital stadiums endorsed by official clubs
  • Access special club content
  • Independent of Bronze,Silver, Gold and Platinum stadiums.




Find Out More




Q2-03 18 – Prototype Testnet

  • OTT STadium 1.1
  • Live Full HD & DVR
  • Testnet Prototype
  • SFT Token generation


Q4 18 – Digital Stadium Launch

  • Digital Stadium including social engagement
  • Dashboard Wallet For SF Tokens
  • Sponsorship Model Integration


Q1 19 – Club Growth Launch

  • Sponsor’s dashboard
  • Community Features
  • Loyalty Program & Gifting
  • Basic Micro Advertisement


Q2 19 – Exchange listing & Micro Ads System Launch

  • Listing on medium tier exchanges
  • User, Content Analysis Dashboard
  • Advancement of Micro Advertisement
  • Live User Commentary


Q3 19 – Deep Integration Launch

  • Micro Ads Deep Integration SDK






  • White paper & poc
  • Private presale 1 and 2



  • Mainnet launch
  • Digital stadium launch
  • Public sale



  • List SFT on Medium Tier Exchanges
  • Token Discitrbution
  • Sponsorship Model Launch
  • User SFT Wallet on Digital Stadium




  • Micro-ad system launch
  • List SFT on Higher Tier Exchanges



Token Flow

It’s all revolving around FANS pledging SF Tokens for acquiring and unlocking content together (green lines) – no middle men any longer!


SF has reserved SF Tokens for clubs and initially sponsors/ partners (red lines) to “sponsor” game day passes to fans to enjoy one game for free while FANS engage with clubs, sponsors and partners in a 2-way communication (blue lines). Something which never existed before as social media platforms have positioned themselves between clubs, brands and the Fans.






Digital Season Passholder


Fans Who Buy Game Day Passes & DSP Subscriptions DS Creation

















Fans spend tokens for passes


Fans get SFT back based on actual usage


SF issues SFT via exchanges to fans


Sponsors give fans for engagement


Clubs give fans for engagement


Sponsors/Partners can get SFT either from SF or through exchanges


SF gives tokens to clubs from fans




Strong Existing Operations




Reach of 300 million customers in asean.





More than 100k users have watched live sports in our bronze digital stadium.




Strong relationship with sports content right holders globally (italian serie a, bwf etc.).






Limited Token Supply

Token Generation Event will mint a limited supply of tokens, which preserves their value.



Proven Team With Industry Experience

Founders have 50 years of cumulative experience in the Sports Marketing & Content Industry.





Next Generation OTT Streaming Platform

Digital Stadium offers a premium crowdfunded experience fueled by the SFT economy.



Fancentric STF

Token model designed to reward end users to join and engage with our digital stadium platform.





Dynamic SFT growth model

Through strategic releases of our club growth, sponsorship and micro advertisement models, this will create a steady demand for SFT.



Already Out in the Market

SportsFix OTT streaming platform has a reach of 300M users across the ASEAN market streaming hundred games of each month.









Meet The Team

Carl Kirchhoff

Co-Founder & CEO




Carl is Co-founder of SportsFix and EverSport, two leading sports OTT streaming platforms in USA and Asia and intimately familiar with the sports and media industry in all aspects, from content acquisition, distribution, fan-engagement and supporting data analytics.



Marcus Luer


& Chairman




Marcus is a serial entrepreneur and founder of TSA, Branded Real Estate, Glory Kickboxing and SportsFix. He was voted into the top 200 SBI (Sports Business International) team comprising industry leaders over the past 18 years and has been featured on CNBC, BBC News, Bloomberg Asia.



Andy Ward

VP Strategy




Andy is an entrepreneur focused on emerging technologies, intellectual property, and novel business models. He co-founded CrowdCart which and Developed executed IP strategy for disruptive e-commerce transaction platforms. He currently leads the strategic initiatives of SportsFix.



Isaiah Jones

VP Growth




Isaiah has extensive experience in growth marketing, digital strategy and partnerships having worked at Google, Rocket Internet and Vungle previously. He then led strategic partnerships at Applift before doing freelance consulting. He currently leads marketing and growth activities at SportsFix.



Ganesh Nathan

VP Operations




Ganesh is an entrepreneur with prior experience in assurance and consulting at PwC and KPMG. He founded Drinkentrepeneurs Malaysia, Asean’s leading networking platform and led strategy at PlantOS before consulting with MAGIC’s Ventures and Global Partnerships team. He currently heads business operations at SportsFix.



Ravi Teja

Blockchain Developer




Ravi is a software engineer with experience in the banking, marketing and advertising industry. He is skilled in Java, Angular JS, Android, Postgres, MySql, MongoDB, Unity3D, GWT, SQL. Strong engineering professional with a Bachelor of Technology (B.Tech.) focused in Computer Software Engineering from Sri Sai ADitya Institute of Science and Technology.



Taha Shokouhi

Blockchain Developer




Taha is a software developer and IS analyst, developed and managed various IT solutions in diverse domains such as, E-commerce, Recruitment, Accounting, F&B; and Blockchain. BiggleApp and HospitalityByMep application are of his portfolio. He has developed ICO platform networks based on Ethereum. He holds a Master’s degree in Information Systems.



Sadra Shokouhi

Blockchain Developer




Sadra Is a full-stack application developer engaged in various software industries with a great passion in Blockchain and Crypto. Developed Blockchain based platforms using Ethereum and Bitcoin. His other software experiences are within MLM systems, E-commerces a. user profiling. He holds a Masters degree in Information Systems.



Omar Shah

Cloud Engineer




Shah was a senior engineer with Astro handling operations and system administration. He has extensive experience in AWS (EC2, REG, Route53, S3), Akainal (DSO, NetStorage & MD), Git, Puppet, Capistrano, Varnish, Debian-based Una. Shah now leads the AWS and Streaming technology Architecture in



Banyu Prieta

Community Manager




Prior to SportsFix Banyu was a founder at Burgreens, the first organic eatery franchise that has expanded 4 locations in Jakarta. In addition, she was a writer for Jakarta Post and Indonesia Design. She holds a Masters in Business Administrations.





Key Personnel



















3 Top 15 Crypto Advisors on ICO Bench Advise SportsFix Successfully raised over $650M in ICO funding

Richard Kastelein

Blockchain Expert




Founder of Industry publication Blockchain News (acquired in 0007). partner at ILO services collective cryptoAssets Design Group, director of education company Blockchain Partners (Oracle Partner) – Richard gastelein is an award-winning publisher & entrepreneur. He has written over 1500 articles on Blockchain technology.




Michael Terpin

Blockchain Expert




Michael is Founder of Transform Group, the world leader in blockchain and ICO PR and advisory services (75 ICOs and counting), as well as CoinAgenda, the leading conference series connecting mainstream investors with blockchain and cryptocurrency investments. He supports automated trading apps like bitcoin code app which help traders make a profit without having to spend time and effort.





Michael Payne

Sports Marketing Expert




Michael has 35 years at the forefront of the sports marketing industry and was recognised by Ad Age as one of the world’s 50 most Influential marketeers. He has served clients such as Alibaba, NBC Sins, 10C, Fl, IAAF and Ryder Cup to name a few.




Phil Lines

Sports Media Rights Expert




Phil is a media rights expert with a compelling list of clients that include media groups, broadcasters, governing bodies and Premier League clubs including FIFA, UEFA, AFC, The Football Association, EFL Turkish Football Federation, Union of Turkish Superlig Clubs, La Uga, News International, British Telecom.




Rodney Koh

ICO Legal




Rodney is presently a Corporate Partner of Azri, Lee Swee Seng & Co. Formerly, an investment banker structuring RTOs, IPOs and commercial deals, and worked overseas in Africa and other markets, he currently specialises in mergers & acquisitions, joint ventures, IPOs, due diligence and also renders advice on ICOs and blockchain related matters.






Past TSA Partners





Distribution/Technology Partners



Content Partners




What is SFT?

The fuel propelling the SportsFix Digital Stadium platform and ecosystem is the SF Token (which stands for SportsFix token), an ERC20 –compatible smart utility token built on the Ethereum blockchain.


Who is it for?

SFT is a utility token designed to connect fans, clubs, and sponsors in mutual beneficial relationships centered around the enjoyment of live game content in the Digital Stadium and greater SportsFix ecosystem.



Where can I buy SFT?

You can buy SFT during our public sale happening from August 15th to October 15th at website


Where can I spend SFT?

SportsFix tokens are spent in the Digital Stadium. SportsFix tokens are spent by our key stakeholders: fans, clubs, and sponsors. If you are a fan you can receive tokens and access to the digital stadium from clubs and sponsor to enjoy your favorite live game content. Clubs can spend tokens to reward you. Sponsors can spend tokens to reward fans for engaging in sponsored stadiums and content.




What is a Digital Stadium?

The Digital Stadium is the next generation OTT platform powered by a token economy that allows sports fans to deeply connect with their clubs and sponsors they follow and be rewarded for the engagement through the SportsFix token.


What are the tiers in the Digital Stadium?

Digital Stadiums are set up in tiered fashion to promote community and drive growth. As a Digital Stadium community grows, more features are unlocked creating a better viewing experience for fanbases to enjoy.




When will the ICO take place ?

The private sale is taking place from June 21st to July 31st while the public sale will last from August 15th to October 15th


How will the ICO funds be spent?

Please refer to our distributions of proceeds section in our White Paper.



What is the price for 1 SFT?

The price for a single SFT is $0.10


What is SportsFix?

SportsFix is mobile-centric live streaming platform for sports fans in ASEAN region. Our platform streams popular local, regional and international sports content.



Where is SportsFix located?

SportsFix is located in Kuala Lumpur, Malaysia. SportsFix is owned by SF Media Holdings Sdn Bhd, a subsidiary of TSA (Total Sports Asia), Asia’s global leader in sports content.


What is blockchain and what is cryptocurrency?

Blockchain is digitized, decentralized, immutable public ledger that underpins cryptocurrency transactions. Cryptocurrency is a digital currency utilizing encryption techniques to regulate the generation of units of currency and verify the transfer of funds operating outside of a central bank. s